BeerSelect | TopClip Can Packing System | Smurfit Kappa
Beer Select Team


Making sustainable packaging an affordable reality for small and medium-sized breweries

The Challenge
BeerSelect, a Belgian contract brewer and co-packer, was looking for an end-to-end solution to pack cans at its new greenfield brewery. The solution had to be plastic-free, aligning with its sustainability goals, be flexible to pack different configuration of cans, and affordable for a business of its size.
BeerSelect Brewery
BeerSelect TopClip
The Approach
Smurfit Kappa reviewed every aspect of BeerSelect’s operations and proposed the TopClip packing system. TopClip is, a paper-based alternative for shrink wrap, which uses minimal material and is glue-free. This solution was combined with the installation of a tailor-made automated TopClip packing machine.
BeerSelect TopClip
The Result
The speed, size and cost of the machine met all BeerSelect's requirements and allows them to offer its customers' packing flexibility. It can handle 30,000 cans per hour and can be switched to bundle four, six and eight packs of cans. TopClip is 100% renewable, recyclable and biodegradable with a 30% lower carbon footprint than shrink wrap. The solution also provides excellent visibility of the product, showcasing the cans in a retail setting.

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