Cushion pads have been around in the biscuit market for decades, and over this time they have become more and more versatile for their usage.
Originally used to protect baked goods, the biscuit cushion pad is also used as a ‘menu’ for the biscuits contained within the box or tin, information on the ingredients and even as promotional material; enabling an extra touch point and opportunity for a brand to communicate with their customer.
Our cushion pads are made from 100% food grade specialist low grammage materials including Glassine and are available in 3ply and 5ply, plain or printed and cut-to-size. Adding a cushion pad to any box or tin of biscuits instantly adds perceived value by the customer, an element of luxury and an improved overall customer experience.