Flowers eCommerce Packaging | Smurfit Kappa
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Flower eCommerce Packaging Box

SUCCESS STORY

eCommerce packaging solution leads to 300% growth in sales for fresh flower provider

The Challenge
Jardines de Los Andes, a leading flower grower in Colombia was looking for a sustainable eCommerce pack for its ‘Enjoy Flowers’ brand, that would withstand a complex eCommerce supply channel from Colombia to the United States while preserving the quality and freshness of the flowers.
Flowers eCommerce Packaging Box
Flowers eCommerce Packaging Box
The Approach
Using our expertise and eSmart service, we identified a sustainable packaging concept that would both protect even the most delicate blooms while delighting the recipient. The beautifully designed branded packaging is 100% recyclable and biodegradable.
Flowers eCommerce Packaging Box
The Result
The new packaging achieved sales growth of 300% for a wedding bouquet line. Alejandro Herrera, COO of Enjoy Flowers comments “It was imperative for us that the packaging would guarantee the freshness and quality while still delivering a wow experience for customers. Working with Smurfit Kappa has surpassed our expectations and helped us to grow our business and differentiate us from the competition”
Flowers eCommerce Packaging Box

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