Frittenwerk | Success story | Smurfit Westrock
takeaway packaging

Success story

Creating a new delivery food box for Frittenwerk in just 6 weeks

The Challenge
Germany-based street food restaurant Frittenwerk sought a packaging solution to securely transport four hot food portions, including sauces, in a bike backpack. The design needed to be functional, sustainable and maintain the high-quality presentation of the food. It also had to ensure efficiency to support seamless restaurant operations prior to delivery.
frittenwerk takeaway packaging
takeaway food packaging
The Approach

As part of a Design2Market project, an innovative delivery box was developed using agile design sprints. In just six weeks, five focused workshops brought stakeholders together to refine the concept. Made from sustainable corrugated cardboard, the pizza box-inspired design is optimized for bike delivery, with ventilation holes to keep fries crispy and smart dividers to secure food trays and sauces.

takeaway food packaging
The Result
Developed through agile collaboration, the packaging was launched at sprint speed—resulting in a delivery box that keeps food fresh, protected and secure. The Design2Market process enabled rapid decision-making, leading to a sustainable solution that improves delivery service and in-restaurant handling. The project demonstrated Design2Market’s value for fast, focused packaging development.
street food packaging

“At the start of a Design2Market project, it’s crucial to make a clear commitment and ensure the right people are involved in the concise, focused meetings. The result is a packaging solution that meets all requirements while the streamlined process saves significant time. This strong commitment was ultimately the key to the project’s success.”

Mike Manfred Huth-Sammet, Lead Supply Chain Manager at Frittenwerk

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