The packaging product life cycle commences with the processing of virgin and recovered fibres to create paper and board, which are then transferred to box converting plants for transformation into flat corrugated and solid board packaging solutions.
Flat packaging is delivered to customers’ packing and filling operations, where it is erected, filled and used to transport, protect and promote goods throughout the supply chain.
The recycling process begins when used packaging is flattened and collected (mainly from retail outlets), sorted and then returned to our mills for reprocessing.
In 2012, 75% of our European and 67% of Latin America fibrous raw material resources originated in recycled fibres.
Due to the renewable source and since the end product is fully recyclable, paper-based packaging is the most environmentally friendly form of paper and board packaging available.
We recycle over five million tonnes of used paper each year.
4.3 million tonnes of this originate in Europe and most of this is supplied through our own recovery and recovered paper supply system. Over 70% of our Latin American fibre requirement is collected within our own system. We are therefore a prominent industry leader in fibre recycling.