As leaders in sustainable packaging we feel the responsibility to pick up the challenge to develop more sustainable packaging solutions.
We understand that packaging is a major contributor to the earth’s litter problem, however packaging also protects 10 times more resources (material, water, energy) than it uses so packaging creates sustainable supply chains.
Packaging holds a valuable, sustainable role in guarding against waste and through our multi-faceted initiative we will use our strength in design innovation to develop new products, collaborate with new and existing partners and undertake research to address the challenges of litter. Throughout this journey we will strive to reduce litter by improving recycling, renewability and biodegradability.
The Smurfit Kappa Better Planet Packaging Initiative will enable us to explore and re-imagine the packaging we need for a sustainable world.
Developing more sustainable packaging is a journey. Let's start together.