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Our Approach

ROERMOND 

As one of the world’s largest paper-based packaging manufacturers, our circular business model helps to embed sustainability in every fibre.

With our broad reach across 33 countries, 350 production sites and 45,000 employees in Europe and the Americas, Smurfit Kappa has an impact throughout the packaged goods value chain. We aim to drive positive change throughout: from sustainable sourcing of our key raw materials to minimising our operational impact and lowering the environmental footprint of our customers and consumers.

Shifting the global economy from linear to circular flows will be key to tackling sustainability challenges. The transformation will drive a new era of opportunity in material efficiency, social inclusiveness and creative approaches to products and services.

For Smurfit Kappa, circularity quite simply makes good business sense: we replace the natural resources we need, use 75% recycled fibre in our products and reuse materials whenever we can. We continue to explore new opportunities for material efficiency, innovation and reuse, and it is our ambition to maintain a leading role as the circular economy goes mainstream.

Working towards global sustainability gives business new opportunities and will drive innovation. At the same time, it requires all parts of society to set common targets, The UN Sustainable Development Goals (SDGs) offer both, and Smurfit Kappa will play its part in making many of them a reality.