10 September 2014
Smurfit Kappa continues to open the Mediterranean market to Bag-in-Box® packaging solutions. Already a hit in Northern Europe, Bag-in-Box® is rapidly gaining popularity in countries such as Turkey, Bulgaria and Romania.
Smurfit Kappa will once again showcase its complete range of Bag-in-Box® and Pouch-Up® packaging products at the Eurasia Packaging Fair in Tüyap, Istanbul, from 18 to 21 September. In its 20th year, the Eurasia Packaging Fair is co-organised with the Food Tech Fair, and is the primary food packaging fair in the region. It is expected that this year the event will welcome over 45,000 visitors from 84 countries, proving it to be one of the major fairs in Europe.
Agustin Perojo, Sales Director Smurfit Kappa Bag-in-Box Ibi, said: “Our plant in Ibi meets the highest standards of the industry and its perfect geographical position enables us to focus on these dynamic markets.”
Smurfit Kappa will be one of the 1200 exhibiting companies and will particularly focus on its solutions for dairy products. These markets are rapidly growing and Bag-in-Box® is a perfect alternative to bottles and plastic tins. It is hygienic, cost-effective, environmentally-friendly and offers a long shelf-life to the product. Wine packaging is also expected to attract the visitors, especially those from wine-growing regions in Turkey, Bulgaria, Romania and Lebanon.
The Smurfit Kappa Bag-in-Box team will be at your disposal throughout the show in the Hall 8, stand 801E.