Packaging professionals, Smurfit Kappa are celebrating five wins at the 2011, The Institute of Materials, Minerals and Mining (IOM3), Starpack Awards.
The five awards were:
Silver EVO STIK
Luxury, Promotional & Giftware Category
Retail Ready Packaging - point of sale, end of aisle, shelf ready Category
Consumer Products Category
Alcoholic Beverages Category
Environment, optimised packaging before and after Category
Smurfit Kappa has been acknowledged for the quality and breadth of its understanding of innovation, environmental awareness, recycling and the overall functionality of packaging at the 2011 Starpack Awards.
The two Silver and three Bronze awards cover the whole range of packaging from a promotional pack that reduces the amount of raw materials used by 80%, and a unique free-standing pouch for alcoholic beverages, to a new design for fast food platters and a recyclable alternative to styrene packaging for toner cartridges.
The common denominator in each of the winning five awards is the way that Smurfit Kappa has applied the concept of sustainability to its packaging. Smurfit Kappa has a strong reputation for its company-wide environmental approach and is now being rewarded for its innovative application of those credentials. Speaking of their success, Clive Bowers, UK Corrugated CEO comments: “Having already established ourselves as leaders in sustainability, within the packaging industry, with two Carbon Trust Standards and FSC and PEFC certification across the whole company, it is great to be acknowledged for our efforts in applying our knowledge and experience to our customers’ packaging requirements. Removing non-recyclable products from the waste stream and at the same time reducing the physical amount of packaging used is the future of packaging. Smurfit Kappa is pleased to be, once again, a leader in the field.”