This is the story of how we helped the world's 5th largest wine company to increase sales by 13%
The Challenge
Firstly, customers were having difficulty telling accolade's three product tiers apart. Secondly, their packaging had been designed primarily for logistics rather than display.
Our Approach
We worked on a new design which showed the bottle image prominently on the outer case and by using different print techniques helped build a clear tiered approach. We then tested and validated the designs through ShelfSmart.
The Result
13% sales increase when the new solution was implemented and brand recognition increased by 22%.
Setting new standards in packaging solutions
Data
Applying advanced data analytics to deliver solutions built on real insights.
Creativity
Constantly pushing the boundaries of packaging engineering and design.
Experience
Using our wealth of knowledge and experience to deliver real solutions – in tune with your business goals.
Science
Fact-finding testing and benchmarking using science from different industries to ensure the optimum solution.
Value
Always evaluating and delivering solutions that deliver the most positive business impact.